GenAI and Antitrust: Tread Lightly in Times of Uncertainty

Developments in AI have rapidly gained prominence.

The most high-profile of these have been innovations in the field of generative AI (“GenAI”). This article provides an overview of the initiatives adopted by competition authorities regarding GenAI, explores potential antitrust issues associated with GenAI, and critically examines the concerns raised by competition authorities. It concludes that the uncertainty surrounding GenAI calls for a cautious approach to antitrust enforcement, allowing this technology room to develop.

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